With the speedy developments in communications technology, marketing has also evolved to keep up with unlike technological capabilities, trends and people’s needs.
On line or Internet advertising networks, also popularly referred to as banner ad networks, provide billings, ad sales, useful and collection for numerous websites.
How does on line ad networks work? First, on function advertising networks group sites into definite categories before selling inventories to advertisers through run of network, definite categories or definite sites.
On line ad networks have gone beyond simple banners and hard – hitting advertising which has been popular for quite some years now. On line ad networks have been proven to rake in profits.
In order to keep up with the stiff competition, on line ad networks are coming up with new features. The range of targeting options made available to customers have been expanded. In addition, more on line networks are being established.
And search giant Google’s AdSense is leading the bandwagon in innovative on line ad networks. The biggest development is the addition of. JPG and. GIF capabilities. In fact, other on line ad networks are mimicking these innovations.
Unfortunately, with the numerous on line ad networks in the cyberspace that promise not only hundreds of dollars but thousand – dollar note incomes, it has become harder which on line ad network to trust and choose. We hear and read about testimonials on how on line ad networks are so lucrative, easy and convenient. And yet, we are also bombarded with dissension comments and testimonies about this and that on vocation ad networks in forums and blogs.
The central question then is, which on line ad network offers the best services? And which on line ad network should you choose and sureness?
Amazon is one of the oldest existing search engine. Although popular opinion says it doesn’t pay as well as the other networks, putting a product content on the Amazon Associates link brings in dollars. Amazon has new developments such as Omakase, its own contextual ad network.
ExpoActive brings in dollars and has good CPCs. However, there have been complaints about its operations because it is often broken.
For RSS based ads, FeedBurner may be one, if the not the best, solution. However, although they are great at feed – based ads, the implementation in their website ads does not offer you to maximize your impressions. One of the most common complaints regarding on line ad networks is about the payment. Either the payments are too low or too late. And worse, some on line ad networks do not even pay! Such reputations are associated with Chitika, BlogAds, Bidvertiser and Cliksor.
Another problem, in addition to low – excellence advertisements, is the placement of sex – related ads on the website. Although you can request that these ads should be avoided, some still persists.
The list does not end here though. There are pastoral bountiful on line ad networks out there such as Advertising. com. This on line ad network includes big – time shots such as the Associated Press, eUniverse, KnightRidder and Billboard. com.
24 / 7 Real Media offers contextual and behavioral content. Approximately, it contains 50 big sites and 700 smaller ones. The BlueLithium on the other hand includes over a thousand sites in its network.
The aQuantive Defilement PM includes the top 250 publishers. Burst, on the other hand, includes the mid – sized publishers. It has approximately 2000 sites across its 477 channels. But Fastclick has the highest number of sites, numbering about 6, 2000 active small and large publishers.
The other on vocation ad networks include the ClickAgents, Kanoodle. com, Max Online, Overture Content Match, Amazing Media, Sales Vantage Ad, Tacoda Audience Match, Bullseye Metrix, Tribal Fusion, Unique Leads, Adtegrity, Affiliate Fuel, Search Werx, A / E / C Media Network, Aptimus, Atlas Solutions, BannerSpace. com, BidClix, Casale Media, CLICKBOOTH, ClickXchange. com, CoregMedia, Strapping Tail, GetRelevant, internet. com, Mamma Media Solutions, MaxOnline, Quigo, RealTechNetwork, Rydium, SearchFeed. com, SalesVantage and ValueClick Media.
The most popular at the moment however, would be the Google AdSense which is composed of thousands of small to mid – sized publishers and a few large ones. Although other on line networks offer higher compensation, you are more assured of a steady stream of monthly income with AdSense.
The Internet offers a lot of opportunities to earn extra money, but honest besides offers a coterie of opportunities for fraud. With the numerous possibilities and options out there, one must take precautions so as not to become victims.
